Friday, June 28, 2013

Why is it hard to be simple?

Why does complexity creep into our work lives? Why is it so hard to keep things nice and simple?


In 2011 we did some soul-searching and discovered a category of prices that are best described as "conditional". Depending on the fabrics or trims you sent, we perform different tasks, and we had set prices accordingly.

The problem with this, of course, is that it created an atmosphere of uncertainty and unpleasant surprises. So we decided to walk a mile in your footsteps, and see what we thought you would like. In the end, we took the road less traveled, the road to simplicity and predictability. We hope you feel this difference in a very real way.

One important example of this is the challenge of trying to explain when it is desirable to hand sew versus machine sew trim. We now have just one charge. We removed the surprise and worry for you, and we still do it the right way every time, just as we have always done. Doesn't that make sense to you?


Thursday, June 20, 2013

Revolving art gallery

"Working here is like being in a revolving art gallery." - Paul Serrano, Stevenson Vestal Customer Service Representative

But what does that have to do with you, the design professional? Hmm. Let's think about it...

We like to make insanely great custom soft goods. That is what gets us up and going in the morning. And we can help you by sharing our knowledge. Want to know if we've seen some particular treatment before? Just ask. Ask your CSR. Ask anyone here. Come for a visit. We have been doing this for more than 25 years. We have seen a few things.

But we also try to be as humble as we can. We are still learning every day. There is always more to learn. The world of window treatments, bedding and accessories, fabrics and designs and innovation is an endless story, and it is our pleasure to be soaking it all up. Life is exciting. Let's do some exciting things together!

Seen recently in our revolving art gallery: Variation on a Gathered Band & Tabs C49 Cornice,
with pleats in place of the usual gathers. 

Friday, June 14, 2013

We just want to add beauty and function to the world

It's a simple mission, but it is everything to us.

And it is all about making a human connection—a connection to that unique and quirky and adorable individual that is your customer. Maybe he likes straight lines, sunny colors and broad vistas through bright windows. Or perhaps she likes to nestle down among textures and rich embellishments, graceful curves and earth tones. 

Whatever the case may be, when you sell custom soft goods you are enabling your customer to express his or her individuality. In the process, one more home becomes a thing of beauty and enhanced function. And this is our ultimate goal and satisfaction at Stevenson Vestal.